Adidas x Arizona Collab Poster

Completed in February 2021

Digital poster promoting a product with selection of 2 Collaboration Brands (Adidas x Arizona Iced Tea).

This project was my first time experiencing the depth of Adobe Illustrator, and this endeavor presented a thrilling opportunity to blend 2 iconic brands into a visually striking and engaging composition. The ideation process for this project involved a deep dive into understanding the core identities of both Adidas and Arizona Iced Tea. I began by researching their brand philosophies, their visual elements, and what they represent to their respective audiences. This step was crucial in identifying the key elements that could harmoniously merge the sporty, innovative vibe of Adidas with the nostalgic essence of Arizona Iced Tea. 

Ultimately, this project served as a canvas for not just creative expression but also a learning experience in navigating the nuances of brand representation and visual storytelling. 

Software Used: Adobe Illustrator

Draft

Final